This New Pizza Chain Was Just Launched By a Grocery Delivery Company — Eat This Not That

By Ghuman

Introduction

Welcome to Eat This Not That, the newest pizza chain launched by a grocery delivery company! We are excited to offer you a unique and delicious pizza experience that you won’t find anywhere else. Our pizzas are made with fresh, high-quality ingredients and are cooked to perfection. We offer a variety of toppings and crusts to choose from, so you can customize your pizza to your liking. We also offer delivery and takeout options, so you can enjoy our delicious pizzas from the comfort of your own home. So come on in and try our delicious pizzas today!

This New Pizza Chain Was Just Launched By a Grocery Delivery Company — Eat This Not That

A new pizza chain has just been launched by a grocery delivery company, and it’s sure to be a hit with pizza lovers everywhere. The new chain, called Eat This Not That, is the brainchild of grocery delivery company Instacart, and it promises to bring delicious, fresh-made pizzas to customers’ doorsteps. The chain will offer a variety of different pizzas, from classic favorites like pepperoni and cheese to more creative options like vegan and gluten-free. Customers can also customize their pizzas with a variety of toppings, sauces, and cheeses.

Eat This Not That is the latest venture from Instacart, which has been providing grocery delivery services since 2012. The company has seen tremendous success in recent years, and this new pizza chain is just the latest example of their commitment to providing customers with convenient, delicious food. The chain is currently available in select cities, but Instacart plans to expand to more locations in the near future.

If you’re looking for a delicious pizza that’s made with fresh ingredients and delivered right to your door, then Eat This Not That is the perfect choice. With a variety of options to choose from, you’re sure to find something that you’ll love. So, what are you waiting for? Get your pizza fix today with Eat This Not That!

In order to keep up with the evolving needs of consumers and remain relevant in a saturated market, many grocery companies and stores have started expanding into new offerings. From online shopping and delivery options to cashierless stores and healthcare centers, food businesses are growing their footprint in any way possible, with some even entering into the world of fast food.

Following this trend, grocery delivery company Gopuff announced on Wednesday the launch of its very own freshly-prepared pizza brand called The Mean Tomato. Customers in over 1,000 cities can now get a New York-style pizza through the new Gopuff Kitchen division, as well as other everyday food and household products, furthering Gopuff’s position as a convenient one-stop-shop.

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“This is an exciting new category for Gopuff with great potential – we’re just beginning to test the waters in terms of what we can do in the fresh, made-to-order food space with instant delivery,” commented Vice President of Gopuff Kitchens, Amelia Riba in the press release.

The Mean Tomato’s unique menu was created with customers in mind—with traditional cheese and pepperoni varieties among more adventurous choices such as ricotta, Hawaiian, and Truff hot sauce pies–all available on either a regular or cauliflower crust. Plus, the brand offers a few tasty sides and desserts including garlic knots, bacon and cheddar tots, and chocolate or caramel waffles.

Gopuff Pizza Chain
Courtesy of Gopuff

The Gopuff Kitchen operation was officially launched in July 2021 after a pilot program saw success in a few select markets. The “all-electric mobile kitchens” are all positioned either inside or adjacent to Gopuff’s existing micro-fulfillment centers, allowing the company to maintain its timely deliveries all for delivery fees as low as $2.95. The kitchen facilities also churn out more than just pizza, with additional freshly-prepared menu options including chicken tenders, salad, breakfast sandwiches, and cafe coffee.

This innovative concept of combining ghost kitchens and fast food with groceries has also been seen across other major players in the food retail industry. Kroger, America’s largest grocery chain, opened an off-premise ghost kitchen earlier this year in an LA Ralph’s location which serves foods from 10 fast-food restaurants for pick-up or delivery. Walmart has also test run similar operations in both Canada and New York in partnership with Ghost Kitchen Brands, in addition to the fast-food stores which have long been present inside Walmart locations.

Megan Hageman

Megan is a freelance writer based in Columbus, Ohio. Read more