Introduction
One of America’s largest burger chains, Burger King, recently acquired the Mexican fast-food chain, Popeyes. This move is a major step forward for Burger King, as it expands its presence in the Mexican market and strengthens its position as one of the largest burger chains in the world. With the acquisition of Popeyes, Burger King now has access to a wide variety of Mexican-style menu items, including tacos, burritos, and quesadillas. This move is sure to be a hit with customers, as they can now enjoy the flavors of Mexico in the comfort of their own home. Burger King is also looking to expand its presence in other Latin American countries, so this acquisition is just the beginning of a larger expansion plan.
One of America’s Largest Burger Chains Just Bought This Major Mexican Brand
One of America’s largest burger chains, Burger King, has just acquired the Mexican fast-food chain, Popeyes. The acquisition is a major move for Burger King, as it expands its presence in the Mexican market and adds a popular brand to its portfolio.
Popeyes is a well-known Mexican fast-food chain that has been around since the 1970s. It is known for its fried chicken, tacos, burritos, and other Mexican-style dishes. The chain has over 500 locations in Mexico and is a popular choice for Mexican consumers.
The acquisition of Popeyes by Burger King is a strategic move for the company. It will allow Burger King to expand its presence in the Mexican market and gain access to a larger customer base. Burger King will also be able to leverage Popeyes’ existing infrastructure and brand recognition to further its own growth.
The acquisition of Popeyes is a major move for Burger King and is sure to have a positive impact on the company’s bottom line. With the addition of Popeyes, Burger King will be able to offer its customers a wider variety of food options and increase its presence in the Mexican market.
So if you’re looking for a delicious Mexican-style meal, you can now head to your local Burger King and enjoy a meal from Popeyes. It’s a win-win for everyone!
America’s fourth-largest burger chain is joining forces with a popular taco chain in an effort to form a bigger and more powerful fast-food entity.
Jack In the Box, which once upon a time owned Qdoba, has announced that it will be purchasing another Mexican fast-casual: Del Taco. The $575 million dollar deal is expected to be completed sometime in the first quarter of 2022. The move will make the Jack-Del Taco empire span some 2,800 locations across 25 states, according to QSR Magazine. It will also make both brands more competitive in their respective categories: Jack In the Box going up against McDonald’s, Wendy’s, and Burger King, and Del Taco against the likes of Taco Bell and Chipotle.
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“This is a natural combination of two like-minded, challenger brands with outstanding growth opportunities,” Darin Harris, CEO of Jack in the Box, said in a statement. “Together, Jack in the Box and Del Taco will benefit from a stronger financial model, gaining greater scale to invest in digital and technology capabilities, and unit growth for both brands.”
Jack In the Box believes the deal will help it accelerate its off-premise sales, as 99% of Del Taco’s locations feature a drive-thru. The company also said that the acquisition will immediately result in $15 million in annual savings thanks to the merging of overhead costs and operational areas like technology, digital, and supply chain.
Del Taco has been on an upward trajectory in recent years. “We have uniquely positioned Del Taco as a leader in the growing Mexican [chain restaurant] category, expanded our digital capabilities to enhance consumer convenience and focused on growing the brand through franchising, resulting in eight consecutive years of franchise same-store sales growth and an accelerating new unit pipeline,” said the chain’s CEO John Cappasola. “We are excited to have found a partner in Jack in the Box that shares our vision for the future and has the expertise to further accelerate Del Taco’s growth.”
In the long run, customers can expect to see Del Taco expand at a more rapid pace, the leaders of the two chains said. And who knows, we may even see some co-branded locations down the line.
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