Chipotle Is Cancelling This Major Annual Promotion — Eat This Not That

By Ghuman

Introduction

Chipotle is one of the most popular fast-food chains in the United States, and its annual promotion, Eat This Not That, has been a fan favorite for years. Unfortunately, Chipotle has recently announced that it is cancelling the promotion due to the current pandemic. This decision has been met with disappointment from many of its loyal customers, as the promotion was a great way to save money while still enjoying delicious Chipotle food. In this article, we will discuss the reasons behind Chipotle’s decision to cancel the promotion and explore the potential implications of this move.

Chipotle Is Cancelling This Major Annual Promotion

Chipotle Mexican Grill has announced that it is cancelling its annual “Free Burrito Day” promotion. The popular event, which has been held for the past five years, was a way for customers to get a free burrito on their birthday.

The company said in a statement that it was cancelling the promotion due to the current economic climate. “We understand that this is a difficult time for many of our customers and we want to do our part to help them save money,” the statement said.

The promotion was popular among customers, who would often line up outside of Chipotle restaurants on their birthdays to get their free burrito. The company said that it will continue to offer other promotions and discounts throughout the year.

Eat This, Not That

If you’re looking for a way to save money at Chipotle, there are still plenty of options. Instead of getting a free burrito on your birthday, try ordering a burrito bowl instead. Burrito bowls are a great way to get all the flavors of a burrito without the extra carbs from the tortilla.

You can also save money by ordering online or through the Chipotle app. The company often offers discounts and promotions for online orders, so be sure to check the website or app before you order.

Finally, if you’re looking for a way to save money on your next Chipotle order, try ordering a “Create Your Own” meal. This allows you to customize your order and choose the ingredients you want, which can help you save money.

For some two decades now a Halloween costume has been able to earn Chipotle customers great deals if not outright free food, but the chain has some sad news—the festive in-person promotion is being suspended for the second year in a row, according to USA Today.

The reason for the cancellation is not due to lack of popularity with customers or the company’s enthusiasm for the promotion—the in-person portion of the annual Boorito celebration is off in the name of safety during the ongoing pandemic.

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Whereas in years past, customers who wore a costume to a Chipotle on Halloween or on days leading up to it could get menu items for very low prices (Boorito-discounted were $3 up through 2017, rising to $4 thereafter), this year there are no savings offered for showing up to one of the chain’s restaurants in costume. But there is still a way to enjoy savings or even potential free food this Halloween season.

Chipotle has partnered with the online gaming platform Roblox to create the Chipotle Boorito Maze, interactive maze users can navigate while their online avatar wears a Chipotle-themed costume, such as a Burrito Mummy or Guacenstein. For four days, from October 28 through the 3, the first 30,000 users to successfully navigate the virtual maze will get a code valid for a free burrito, according to Roblox.

And even those who don’t manage to complete the maze fast enough (or don’t bother to try at all) can enjoy Halloween-related savings. From 5 p.m. through closing on Halloween day, anyone ordering via the Chipotle app or website can use the promo code BOORITO for a $5 burrito.  Those codes will remain useable through November 14, and they are limited to one per customer.

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