Introduction
Wendy’s is always looking for ways to keep their menu fresh and exciting. This year, they have just teased two new menu additions that are sure to tantalize taste buds and keep customers coming back for more. From a new breakfast sandwich to a unique twist on a classic favorite, these two additions are sure to be a hit with Wendy’s fans. Read on to find out more about these two new menu items and what they have to offer.
Wendy’s Just Teased These Two Menu Additions for 2021
Wendy’s is getting ready to start 2021 off with a bang. The fast-food chain just teased two new menu additions that will be available in the new year. The first is a new breakfast sandwich, and the second is a new spicy chicken sandwich.
The breakfast sandwich is called the Bacon Maple Chicken Sandwich. It features a fried chicken patty topped with bacon, maple syrup, and a fried egg. The sandwich will be available all day, so you can enjoy it for breakfast, lunch, or dinner.
The second new menu item is the Spicy Chicken Sandwich. It features a crispy chicken patty topped with lettuce, tomato, and a spicy mayo sauce. The sandwich will be available for a limited time only, so be sure to try it while you can.
Both of these new menu items sound delicious, and we can’t wait to try them. Wendy’s is always coming up with new and exciting menu items, and these two additions are sure to be a hit. So be sure to check out Wendy’s in 2021 for these two new menu items.
Wendy’s has turn out to be a well-liked go-to breakfast vacation spot for Individuals throughout the pandemic. The fast-food firm launched its profitable morning daypart in March of 2020, simply as different chains started to see declines in breakfast gross sales. However in opposition to all odds, Wendy’s breakfast turned a significant driver behind the chain’s recovering gross sales, and it took the spot of essentially the most buzzed-about breakfast within the nation.
“We got here into the morning daypart as an underdog, and we launched it within the midst of COVID. And but right here we’re—lower than a yr into it, and we’re matching rivals who’ve been available in the market for 50 years,” Carl Loredo, the chain’s chief advertising and marketing officer, stated throughout a dwell webcast on Wednesday. (Associated: McDonald’s Is Making These 8 Main Upgrades.)
Wendy’s was in a position to achieve the large traction at breakfast with nimble advertising and marketing methods, which sought to succeed in prospects in new methods (whereas gaming or binge-watching their favourite reveals, for instance). Nevertheless it was an operation arrange for pandemic success from the get-go, as a result of it was tailor-made for drive-thru success, in keeping with Loredo. Wendy’s additionally onboarded 4 main supply companions and pivoted to a brand new means of doing enterprise—quick.
On the finish of the day, the fast-food chain believes none of those strikes would have made an influence had it not been for its strongest weapon within the breakfast wars: the cut-above-the-rest breakfast choices.
“It actually comes right down to our breakfast menu,” Loredo stated. “It is one thing that our shoppers love, and no person can contact within the market.”
From acquainted, comfort-food brunch flavors like maple-honey butter and hollandaise, Wendy’s got down to one-up the boring home made breakfast Individuals had immediately discovered themselves sentenced to throughout the pandemic, John Li, the chain’s vp of culinary innovation, stated.
“Why wait until Saturday or Sunday to have a beautiful brunch expertise?” Li requested. “We constructed that considering into each single sandwich and each merchandise that you just see on our breakfast menu.”
Nevertheless, Wendy’s should have a number of extra methods up its sleeve with regards to innovating at breakfast time. The corporate teased a possible spicy addition to its morning daypart, for one.
“We’ll proceed to seek out methods to boost our menu with regards to breakfast,” Loredo added, hinting that the chain had taken observe of the recognition of its Spicy Rooster Sandwich and Spicy Rooster Nuggets. “We love the storyline that’s from our spicy rooster sandwich to the spicy nugz that folk love, and so, we’ll proceed to lean in there.”
One other innovation may come within the Frosty class, Li stated. “There may be stuff that we’re all the time engaged on within the house of Frosty—not simply the Frosty-ccino however the Frostys for the remainder of the day,” he continued.
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