Introduction
It’s a sad day for grocery delivery services as reports have surfaced that one of the most popular services, Eat This Not That, is shutting down. This service has been a go-to for many people who need groceries delivered quickly and conveniently. It’s been a great resource for those who don’t have the time or energy to go to the store, or for those who are unable to leave their homes due to health or other reasons. Unfortunately, the service is now coming to an end, leaving many customers without a reliable grocery delivery option. In this article, we’ll discuss the reasons behind the closure and what customers can do to find alternative services.
This Grocery Delivery Service Is Shutting Down, Reports Say
Sad news for grocery delivery fans: Eat This Not That is reportedly shutting down its grocery delivery service. According to reports, the company has decided to focus on its core business of providing food and nutrition advice.
Eat This Not That was founded in 2008 and quickly became a popular source of food and nutrition advice. The company also launched a grocery delivery service in 2017, which allowed customers to order groceries online and have them delivered to their door. The service was popular with busy families and those who wanted to save time on grocery shopping.
However, the company has now decided to focus on its core business of providing food and nutrition advice. The company has reportedly decided to shut down its grocery delivery service in order to focus on its core business.
The company has not yet made an official announcement about the closure of its grocery delivery service, but reports suggest that the service will be shut down in the near future. It is unclear what will happen to the company’s existing customers, but it is likely that they will be offered alternative options.
The closure of Eat This Not That’s grocery delivery service is a blow to those who relied on the service for their grocery needs. However, the company is still committed to providing food and nutrition advice, and customers can still access this information on the company’s website.
The pandemic changed the way Americans shop for food, including introducing many to online grocery shopping. As digital sales skyrocketed, third-party companies also entered the grocery delivery fray. However, after launching less than a year ago, one of these startups is apparently logging off for good.
New York-based app 1520 is telling customers who log in that it is “restocking the shelves for a couple days.” In reality, the business “shut down after it burned through its capital and a potential acquisition offer,” Business Insider’s Tom Dotan reported.
The fledgling grocery delivery service was founded in January 2021. The company advertised “groceries delivered free in 15-20 minutes.” Per its Instagram bio, 1520 serviced customers in Manhattan, Long Island City, Astoria, as well as Chicago.
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“Our pantry styled warehouses are located in your neighborhood so we can be at your door in no time,” 1520 says on its website. “You’ll find us right around in your neighborhood packing and delivering your most-needed essentials.”
1520 was “engaged in acquisition talks” with a competitor named Jokr after raising nearly $8 million in seed funding, according to Dotan’s report. However, the conversation ultimately “fell silent.” Eat This, Not That! has reached out to 1520 for confirmation about the reported shutdown.
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CEO Ralf Wenzel told Insider that Jokr wasn’t planning to expand via an acquisition at this time. The larger rival is reportedly valued at around $1.2 billion.
Grocery delivery and pickup sales hit $7.2 billion in June 2020 but slumped to $5.3 billion in June 2021, according to Statista.
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