This Beloved Drink Has Been The Same Price For Decades — Eat This Not That

By Ghuman

Introduction

For decades, this beloved drink has been a staple in households around the world. It’s a classic, affordable, and delicious beverage that has been the same price for decades. Whether you’re looking for a refreshing pick-me-up or a tasty treat, this beloved drink is sure to hit the spot. In this article, we’ll explore why this beloved drink has been the same price for decades and why it’s still a popular choice today. We’ll also provide some tips on how to make the most of this beloved drink and how to enjoy it in a healthy way. So, grab a glass and let’s dive in!

This Beloved Drink Has Been The Same Price For Decades

It’s hard to believe, but there’s one beloved drink that has been the same price for decades. That’s right, the same price since the 1980s! We’re talking about Coca-Cola, the world’s most popular soft drink.

Coca-Cola has been around since 1886, and it’s been the same price since the 1980s. That’s right, the same price for over 30 years! It’s a testament to the power of the brand and the loyalty of its customers.

Coca-Cola is a classic American beverage, and it’s been a part of our culture for generations. It’s a symbol of nostalgia and a reminder of simpler times. It’s also a reminder that some things never change, and that’s a comforting thought.

So the next time you reach for a Coca-Cola, remember that it’s been the same price for decades. It’s a reminder that some things never change, and that’s a comforting thought.

From gas prices to groceries, just about everything has gone up in price over the past year. But despite ongoing inflation, there is one item that has maintained the same cost since its initial release 30 years ago: AriZona iced tea.

The iconic pastel-colored 23-ounce can of sweetened iced tea has sold for 99 cents since 1992. And Don Vultaggio, the company’s founder and chairman, is “committed” to keeping it this way, even if it means making less money.

arizona iced tea cans
Shutterstock

For more grocery store news, check out These Are Costco’s Most Popular Items Right Now.

“I don’t want to do what the bread guys and the gas guys and everybody else are doing,” Vultaggio told the Los Angeles Times in April. Consumers don’t need another price increase from a guy like me.”

Unlike Snapple, a competing tea brand that is under the beverage giant Keurig Dr Pepper, AriZona is privately owned. This means Vultaggio has total control over the price of his products.

Just about everything a can of tea needs has become more expensive; however, the supply price increases are still no match for AriZona. While the cost of aluminum has doubled over the past 18 months and the price of high fructose corn syrup has tripled since 2000, the company has been able to maintain its steady price by making various changes to its operations.

For instance, AriZona is producing a high volume of drinks at its New Jersey-based factory, using 40% less aluminum in its cans, and having drivers make deliveries at night to avoid traffic. Additionally, the brand continues to keep its marketing budget small.

“Your company has to deal with cost increases, but your customers have to deal with cost increases too,” Vultaggio told the Los Angeles Times. “And if you break their back, nobody wins.”

While AriZona’s other drinks and snacks sell for higher prices and have higher margins, the iced tea reigns supreme for the brand, with 1 billion 99-cent cans selling per year. This makes up about a quarter of the company’s total revenue.

In the end, fans of this tea won’t have to worry about paying more for a can anytime soon, unlike some other items.

Brianna Ruback

Brianna is the Editorial Assistant at Eat This, Not That! She attended Ithaca College, where she graduated with a degree in Journalism and a minor in Communication Studies. Read more