Introduction
Subway recently held a major sandwich giveaway, offering customers a free sandwich in exchange for a survey. Unfortunately, many customers were left disappointed by the promotion, citing a lack of communication and poor customer service. In this article, we’ll explore why the Subway sandwich giveaway was such a huge disappointment and what customers can do to ensure they get the most out of their next promotional offer. We’ll also provide some tips on how to make sure you’re getting the best deal when it comes to fast food.
Subway’s Major Sandwich Giveaway Was a Huge Disappointment, Customers Say — Eat This Not That
Subway recently announced a major sandwich giveaway, offering customers a free sandwich with the purchase of a drink. Unfortunately, customers were left disappointed with the promotion, saying that the sandwiches were not worth the price of the drink.
The promotion was advertised as a way to get a free sandwich with the purchase of a drink. Customers were expecting to get a free sandwich of their choice, but instead, they were given a pre-selected sandwich that was not of their choosing.
Customers were also disappointed with the quality of the sandwich. Many customers said that the sandwich was not fresh and that the ingredients were not of the same quality as the sandwiches they usually get from Subway.
The promotion was a huge disappointment for customers, who were expecting to get a free sandwich of their choice. Instead, they were given a pre-selected sandwich that was not of their choosing and was not of the same quality as the sandwiches they usually get from Subway.
If you’re looking for a great sandwich, Eat This Not That recommends trying one of Subway’s signature sandwiches. From the classic Italian BMT to the Veggie Delite, Subway has something for everyone. Plus, you can customize your sandwich with your favorite toppings and sauces.
Subway’s highly advertised 1 million sandwich giveaway, which took place across the country yesterday, left crowds of customers disappointed, according to first-hand accounts that popped up on social media.
The last time Subway gave away so much free food was around the same time last year, and while that campaign allegedly didn’t go as planned because of weak demand, the chain had the opposite problem this year.
America’s biggest sandwich chain has been working on the largest menu update in its history for a year now, dubbing the effort the “Eat Fresh Refresh” campaign, a top-to-bottom reexamination of everything on the menu. Building on that, the latest Subway Series release unveiled an all-new lineup of sandwiches and a completely new way to order—by the number and sans customization.
To promote these new pre-made sandwiches that require no choice-making, the chain announced a one million free sub giveaway would take place “across the nation” on July 12.
But if that sounded almost too good to be true, it’s because it was. As customers learned when they tried to nab one of the free sandwiches from the new Subway Series menu, there were several caveats to the deal—some completely foreseeable albeit inconvenient and others totally unexpected and frustrating.
Subway goers across the U.S. were not pleased to be told the promotion was happening and then not be able to receive a free sandwich.
Several blunders came together to create a bottleneck of customers at Subway’s restaurants, many of whom ultimately ended up walking away empty-handed.
For one, the timeframe of the giveaway was somewhat limited. Sandwiches were free between 10 a.m. and noon–which is also an odd time to eat lunch.
Either way, many customers just weren’t aware of the restrictions or the fact that only the first 50 guests per location will get a free sub.
Additionally, some franchises didn’t even participate in the promotion, leading to numerous locations turning customers away.
Franchisees refusing to participate in promotional giveaways at Subway is nothing new, as these often end up being financially unsound decisions for the operators.
Last year, Subway compensated the ingredients for the million subs campaign, but not the cost of labor, as we were told by a West Coast operator who spoke to us under the condition of anonymity. “They comped $1.60 cents per sandwich, which is the cost of ingredients, but the labor cost and every other cost was borne by the franchisees,” the source said last year.
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For its part, the chain says this year’s giveaway was a “huge success,” adding that while participation was voluntary, thousands of restaurants took part.
The chain also said that some locations ended up doubling the number of sandwiches they gave away to ensure guests received one and that “initial numbers indicate (they) far exceeded last year’s promotion.”
Amber Lake