This Popular Burger Chain Is Expanding a Unique Way Of Serving Guests — Eat This Not That

By Ghuman

Introduction

Eat This Not That is a popular burger chain that is expanding its unique way of serving guests. The chain is known for its delicious burgers, fries, and shakes, but it is also known for its innovative approach to customer service. Eat This Not That offers a unique experience for its customers, allowing them to customize their orders and have them delivered quickly and conveniently. The chain is now expanding its services to include delivery, catering, and even a mobile app. With its unique approach to customer service, Eat This Not That is sure to become a favorite among burger lovers everywhere.

This Popular Burger Chain Is Expanding a Unique Way Of Serving Guests

If you’re a fan of burgers, you’ll be excited to hear that one of the most popular burger chains is expanding its unique way of serving guests. Eat This Not That is the name of the burger chain, and it’s taking its signature style of serving burgers to the next level.

Eat This Not That is known for its unique approach to serving burgers. Instead of having customers order their burgers from a menu, the chain allows customers to customize their burgers by choosing from a variety of toppings and condiments. This allows customers to create their own unique burger that is tailored to their individual tastes.

The chain is now expanding its unique approach to serving guests by introducing a new concept called “Build Your Own Burger Bar.” This new concept allows customers to build their own burgers from a variety of ingredients, including fresh vegetables, sauces, and cheeses. Customers can also choose from a variety of buns and toppings to create their own unique burger.

The new concept is being rolled out in select locations across the country, and it’s sure to be a hit with burger fans. With the ability to customize their burgers, customers can create a meal that is truly unique and tailored to their individual tastes. So if you’re looking for a unique way to enjoy a burger, be sure to check out Eat This Not That’s Build Your Own Burger Bar.

The future of restaurants is here, and in some cases, it comes in the form of non-human waitstaff. Beloved burger chain Chili’s, for example, is getting a Jetsons-style upgrade. It may not be “Rosey the Robot,” but the popular burger chain has expanded its partnership with Bear Robotics to bring “Rita the Robot” to 51 restaurants within the next month.

“Rita-fied” restaurants, as the company is calling them, will use a combination of both Bear Robotic’s “Servi” robots and traditional table-side service, according to Restaurant Dive. These 100% self-driving robots can run food and bus tables as well as show customers their seats and pitch specials. The Rita robots are even able to sing “Happy Birthday” and deliver a scoop of ice cream.

Related: 8 Worst Fast-Food Burgers to Stay Away From Right Now

bear robotics server robots
Facebook/ Bear Robotics

Originally, the little server robot had a test run at ten Chili’s locations in Texas, Florida, and California, where she debuted in October of 2021. Rita was a big success, with the company finding that 82% of guests felt their experience was better because of Rita and 77% said their server spent more time with them. Additionally, Chili’s staff found her presence helpful and enjoyed having her around, according to Wade Allen, Brinker International’s SVP of Innovation.

“In the 18 months Rita has been testing in 10 of our restaurants she’s proven reliable time after time, she’s made the job less strenuous for team members and she’s been a hit among guests of all ages,” Allen told Restaurant Dive.

Rita will be onboarded at Chili’s restaurants around Phoenix, Ariz.; Sacramento, Fresno, and the Bay Area in California; Denver, Colo.; Tampa and Orlando in Florida; Chicago, Ill.; Boston, Mass.; Las Vegas, Nev.; and Albany and Syracuse in New York. And she won’t need much hand-holding: Chili’s management says she requires minimal training and little adaptation from team members as she is able to adjust to her new environments quickly and efficiently.

The company has been promoting the use of technology in its restaurants. It recently implemented handheld server devices and a new curbside pickup system. It has also expanded its relationship with Flytrex in order to offer drone delivery after a pilot program in North Carolina. The company has now been looking to expand drone delivery to Texas.

Burger lovers, be sure to check out This Beloved “Better Burger” Chain that Plans to Open Up to 20 New Locations This Year

Amber Lake

Amber Lake is a staff writer at Eat This, Not That! and has a degree in journalism from UNF in Jacksonville, Florida. Read more