This Is Going To Be Summer’s Most Popular Drink, Experts Predict — Eat This Not That

No Comments

Photo of author

By Ghuman

Introduction

As the summer months approach, it’s time to start thinking about what drinks you’ll be sipping on to stay cool. If you’re looking for something new and exciting, experts are predicting that this is going to be the most popular drink of the season. From fruity and refreshing to creamy and indulgent, this drink has something for everyone. So, if you’re looking for a new way to beat the heat, read on to find out what this summer’s most popular drink is and how you can make it at home.

This Is Going To Be Summer’s Most Popular Drink, Experts Predict

As the days get longer and the temperatures get warmer, it’s time to start thinking about what drinks you’ll be sipping on this summer. According to experts, there’s one drink that’s set to be the most popular of the season: hard seltzer.

Hard seltzer is a type of alcoholic beverage made with fermented malt and flavored with natural fruit juices. It’s low in calories and carbs, making it a great option for those looking to cut back on their sugar intake. Plus, it’s light and refreshing, making it perfect for hot summer days.

The popularity of hard seltzer has been steadily increasing over the past few years, and this summer is expected to be the biggest yet. According to a survey conducted by the National Restaurant Association, nearly half of all adults in the U.S. plan to drink hard seltzer this summer.

So if you’re looking for a refreshing and low-calorie drink to enjoy this summer, look no further than hard seltzer. It’s sure to be the most popular drink of the season.

There’s nothing like the summer heat to get you feeling thirsty, and now, experts are predicting that one drink, in particular, will be the top contender in quenching people’s thirst this year.

According to Instacart, the number one drink of summer 2022 is going to be a canned cocktail. Surpassing hard seltzers that reigned supreme last summer, the canned cocktail is both fresh and convenient.

“Based upon what we’re seeing in Instacart’s digital aisles, we predict this year’s ‘drink of the summer’ will be canned cocktails,” said Laurentia Romaniuk, Instacart’s Trends Expert. “With summertime travel reaching new heights this year, whether folks are adventuring far from home or gathering in a loved one’s backyard, we believe convenience, price point, and new, buzzy options will be key factors when deciding which beverages to purchase.”

Shutterstock

Related: These Are Costco’s Most Popular Items Right Now

There have been several new canned cocktails to hit the market this year so far, including the new Simply Spiked lemonade from Coca-Cola and Molson Coors.

“The number of canned cocktail options available on the Instacart platform has increased by more than 60% from summer 2020 to summer 2021,” Romaniuk said.

Besides canned cocktails, experts are predicting that there will be a boost in popularity of some different types of drinks: light lager beer, vodka, and non-alcoholic beer.

According to Instacart’s data, there seems to be a generational trend in what becomes popular. Last year, hard seltzer was popular among millennials, while chardonnay was popular among baby boomers.

Furthermore, researchers found that while most of Generation Z  is still not of drinking age, they looked at what those between 21 and 25 liked. They found that hard seltzers, moscato, malt beverages, and tequila were most popular among that  age group.

Another surprising finding was that there is an increasing number of shoppers interested in non-alcoholic beverages, such as canned mocktails. Fourty-four percent of those surveyed noted that they want to drink beverages without the possibility of a hangover.

Want more beverage news? Check out 5 New Drinks You’ll See on Grocery Store Shelves Soon.

Kristen Warfield

Kristen Warfield is the weekend editor for Eat This, Not That! and is a graduate of SUNY New Paltz’s journalism program in the Hudson Valley region of New York. Read more

Leave a Reply