Introduction
PepsiCo recently announced that they have changed the recipe of Pepsi Zero Sugar, their popular zero-calorie soda. This change is part of PepsiCo’s ongoing commitment to providing consumers with healthier beverage options. The new recipe is said to have a bolder, more intense flavor, while still maintaining the same zero-calorie count. This change is sure to be welcomed by Pepsi Zero Sugar fans, as well as those looking for a healthier alternative to regular soda.
PepsiCo Just Changed the Recipe of Pepsi Zero Sugar
PepsiCo has announced that it is changing the recipe of its popular Pepsi Zero Sugar drink. The new recipe will feature a blend of natural flavors, including citrus and ginger, and will be sweetened with a blend of sugar and stevia. The new recipe is designed to provide a more balanced flavor profile and a smoother finish.
The new recipe is the result of extensive research and development by PepsiCo’s beverage experts. The company conducted taste tests with consumers to ensure that the new recipe was well-received. The new recipe is also designed to be more refreshing and easier to drink than the original.
The new recipe is already available in stores and online. PepsiCo is also launching a new marketing campaign to promote the new recipe. The campaign will feature a series of television commercials, print ads, and digital content.
PepsiCo is hoping that the new recipe will help the company compete more effectively with other zero-calorie drinks on the market. The company is also hoping that the new recipe will help to attract new customers and increase sales.
PepsiCo is confident that the new recipe will be a hit with consumers. The company is already seeing positive feedback from customers who have tried the new recipe. It remains to be seen if the new recipe will be enough to help PepsiCo regain its place as the top-selling zero-calorie drink.
The original zero-sugar Pepsi has gotten the boot. No, the soda isn’t disappearing from the shelves—it now has a new and improved flavor.
In a recent press release, PepsiCo announced that the company has released an upgraded version of its Pepsi Zero Sugar recipe, which uses a “new sweetener system” to offer consumers a “more refreshing and bolder taste profile” than the previous formula.
According to Food Dive, the latest iteration no longer features ginseng and now contains the same amount of caffeine as regular Pepsi. The outlet noted that the recipe change comes at a time when consumers are looking to reduce their sugar intake.
Pepsi highlighted the new recipe’s success by pointing out that consumer preference testing showed that the updated Pepsi Zero Sugar “outpaces the old formula across the board.” The soda giant added that consumers said the new soft drink is more refreshing, tasty, and smooth, with a “real cola taste.”
“Our R&D team leveraged the best new beverage technology to upgrade our Pepsi Zero Sugar product to give fans the best tasting cola in the zero-sugar category,” Todd Kaplan, Pepsi’s chief marketing officer, said in the company’s press release. “The product is truly a breakthrough as it is the best zero sugar cola we’ve ever had – period.”
In terms of how the previous Pepsi Zero Sugar once performed, CNN reported that the product lagged behind Coke Zero Sugar. Pepsi’s zero-sugar beverage drove less than 1% of overall soda sales while Coke’s racked up almost 4%.
To promote its new release, Pepsi will be running several different ads, including national television commercials that will air throughout the NFL playoffs and a new Super Bowl campaign, which marks the zero-sugar product’s first appearance during the “Big Game” in three years.
The updated Pepsi Zero Sugar isn’t the company’s only new drink on the market. Last week, Pepsi announced the launch of Starry, its brand-new lemon-lime soda that will replace the brand’s 24-year-old Sierra Mist.
Sign up for our newsletter!
Brianna Ruback